Artist Mothers Group: Social Media

Guest speakers Chloe Chafe and Joy K. Balmana of Synonym Art Consultation will share their knowledge and expertise in art communication and event promotion. Chafe and Balmana will explore how to use social media as part of an art practice: as a tool for storytelling, to build community and to document and disseminate artwork. They will present a survey of today’s most popular and business-driven platforms and illustrate how to best use these apps for growing an art business. This workshop will feature a presentation followed by smaller group discussions and is designed to help you to determine what your goals are and how to best accomplish them!

Joy K. Balmana is the Opportunities Coordinator with Synonym Art Consultation and the Account Manager with Starling Social. At Synonym, Balmana works in media relations, marketing coordination, event planning and sponsorships. At Starling Social, she develops, strategizes and schedules content based on clients’ needs on a variety of social media platforms including Facebook, Twitter, Instagram and LinkedIn.

Chloe Chafe is the co-founder and acting co-director of both Synonym Art Consultation and Wall-to-Wall Mural + Culture Festival and has worked in many capacities in Manitoba’s arts and culture sector. She focusses on social media marketing with all projects, working alongside artists and communities to best represent them and produce high-level events.

The acts and demands of child-rearing are exhausting and challenging. While caregiving, it can feel like we are not taken seriously as artists. Some women give up artmaking completely. Others refuse to choose, believing that artmaking is an oxygen mask one must put on before assisting little ones. The Artist Mothers Group at MAWA extends an invitation to all artist-mothers to come and meet other women who embrace both mothering and artistic production. This peer-based group usually meets on the first Wednesday of each month. Meetings are relaxed and informal. The group experiments with art materials, critiques each other’s work and shares snacks, concerns, ideas, inspiration, strategies and support for those who juggle the tricky life of artmaking and mothering. If you can’t make the meetings, please consider participating in the Artist Mothers at MAWA Facebook page, Artist Mothers at MAWA.

Artist Mothers at MAWA is facilitated by Sandra Brown.